SadButMadLad's Blog

Just another blog complaining about anything and everything


It’s been covered just about everywhere as a PR own goal by the green brigade (I like that as it equates them with the Red Brigades which is apt) so I won’t repeat the same stuff here.

Just a couple of points to raise from some of the publcity for it and their apology.

First, from their apology.

“With climate change becoming increasingly threatening, and decreasingly talked about in the media, we wanted to find a way to bring this critical issue back into the headlines whilst making people laugh. We were therefore delighted when Britain’s leading comedy writer, Richard Curtis – writer of Blackadder, Four Weddings, Notting Hill and many others – agreed to write a short film for the 10:10 campaign. Many people found the resulting film extremely funny, but unfortunately some didn’t and we sincerely apologise to anybody we have offended.”

I don’t know how anyone can say that this was supposed to be funny. Yes it was a bit OTT in the way the blood and guts got splattered around and in a true comedy probably would be funny. But this is a political (and there can be no doubt that it is political) and so comedy doesn’t come into it.

Anyway, they say many thought it extremely funny but that some didn’t and because of the minority they were pulling the video. Somehow I doubt it very much. It’s not the minority, it’s the majority who viewed it for the vile facists propaganda that it is.

Secondly, from the publicity for the video, a quote from one of the child actors in the Guardian.

Jamie Glover, the child-actor who plays the part of Philip and gets blown up, has similarly few qualms: “I was very happy to get blown up to save the world.”

I’ve heard this phrase used many times, but usually by people from an Arabic background. I never thought I would hear it from a white western person, let alone a boy. I thought it was only the Angolan rebels who trained kids to join in their fight as child soldiers. I thought it was only the Nazis who indoctrinated the young in order to brainwash into believing that Jews were animals and only fit to be exterminated. But then the fascist authoritarian left who also believe smoking is a sin on par with taking crack cocaine think it right to use children in their fight against smoking.

I hope that Jamie Glover does not grow up still thinking that to save the world from global warming he would be right to blow someone up. No pressure on the greenies to explain themselves.


Reply from Sony in response to my email to them asking them if they were happy being associated with the 10:10 campaign.

Thank you for your email concerning the video released by the 10:10 climate change campaign group. Sony has supported the 10:10 climate change campaign because we share its objective to reduce carbon emissions. However, we strongly condemn the “No Pressure” video, which was conceived, produced and released by 10:10 entirely without the knowledge or involvement of Sony.

The company considers the video to be ill-conceived and tasteless. We also believe this video risks undermining the work of the many thousands of members of the public, schools and universities, local authorities and many businesses, of which Sony is one, who support the long-term aims of the 10:10 movement and who are actively working towards the reduction of carbon emissions.

As a result we have taken the decision to disassociate ourselves from 10:10 at this time.

Yours sincerely,

Jessica Simpson

PR Manager
VAIO, Reader & Walkman

Written by sbml

October 2, 2010 at 16:28

Posted in Green

Tagged with ,

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